Like a true artisan, Rondini and the publishing house Bookendipity.com face every step of turning a manuscript into a printed book with courage and determination, every time. And if something then does not work, it is put right together with the author. Working on the editing, the structure, the title, the right series to publish it in, the graphic design and the way that book will present itself to someone who does not yet know it: these are duties, to be carried out with the respect owed both to the person who wrote the text and to the person who will read it.
Rondini does not treat the author as a supplier of text to be left untouched out of politeness. He brings the author into the creative process and, when he sees a better possibility, he says so. Some books change shape; others change title; others still are pushed to state more clearly what they were only brushing against. He describes himself, with a phrase that suits him, as «the provoker of ideas, the book-breaker». The phrase works because it describes a real editorial act: breaking the provisional balance of a manuscript to see whether, put back together, it becomes stronger.
This is also where a publisher's skill is measured. Correcting a typo is necessary, but it is not enough. You have to work out where the reader will stop believing in a character, where a chapter repeats the one before it, where a title promises the wrong book, where a cover tries to be beautiful without being exact. Rondini does not sell the idea that everything an author hands in is already sacred. He grants the author something more useful: the right to be taken seriously enough to be contradicted.